The packaging notebook
A little knowledge.
A better packaging brief.
Practical guides to sizes, structure, print and the decisions that shape your pack.
How to Measure a Box
A clear set of dimensions prevents a surprising amount of rework.
Read the guide Guide 02Mailer Boxes vs Shipping Boxes
Choose the opening experience and protection your delivery needs.
Read the guide Guide 03How Much Does Custom Packaging Cost?
There is no useful single price for a box without a specification.
Read the guide Guide 04What Is a Packaging Dieline?
The dieline connects a flat artwork file to the finished structure.
Read the guide Guide 05CMYK vs Pantone Printing
The right color brief starts with the result you need on the chosen paper.
Read the guide Guide 06Packaging for Small Businesses
Start with a practical packaging set that fits your product and order volume.
Read the guide Guide 07How to Design a Custom Mailer Box
Design around the product, then around the opening.
Read the guide Guide 08What Is MOQ in Packaging?
Minimum order quantity is tied to the way a particular pack is made.
Read the guide Guide 09Packaging for Clothing Brands
Keep the garment, the packing workflow and the brand experience in the same brief.
Read the guide Guide 10Packaging for Candle Brands
A heavy glass vessel needs more than a good-looking outer box.
Read the guide Guide 11Packaging for Ecommerce
Good parcel packaging works at the packing bench as well as at the doorstep.
Read the guide Guide 12Kraft vs White Cardboard
Paper color is a design choice with practical print implications.
Read the guide Guide 13Matte vs Gloss Packaging
Finish changes how a pack catches light and feels in the hand.
Read the guide Guide 14Foil Stamping Explained
Use foil where a small reflective detail adds meaning.
Read the guide Guide 15Embossing vs Debossing
A raised or recessed detail can make a quiet design tactile.
Read the guide Guide 16How to Choose the Right Box Size
Aim for a deliberate fit, with enough room for protection.
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